Month: April 2022

Link Building: Is There Such A Thing As A Weak Link?

I followed a forum thread recently that involved two web site owners talking about link building and the lack of quality link building opportunities. One comment caught my attention – the writer claimed they could only get weak links. He described the weak link as one that had a low PR and only delivered a

Duplicate Content – Surely The Message Is Getting Through

I know we have written about it before and I know many others have as well. If you haven’t heard, you will not get penalized for having duplicate content. There, I don’t think I could get any louder. This is not a ‘but’, however, duplicate content could be costing you when it comes to search rankings.

WordPress Blogging Tips: Converting Posts To Pages

WordPress has proven to be one of the most popular blogging tools in use, however, there are so many features that go unused by most users. Most bloggers write posts each and every day and leave it at that. There are other publishing options and one of those is to publish a ‘Page’ instead of

Cut Duplicate Content By Stripping Paramaters From URLs

Yahoo! and Google allow you strip parameters from dynamic URLs as a way of reducing duplicate content issues. If you use dynamic URLs then there is a good chance that each page on your web site has two or three (or more) different URLs. When search engines find the same content with different URLs they

Are Tables Bad For SEO?

There has been a long running web design argument that starts with tables being outdated and ends with some stating that tables are bad for SEO. Are they right? Frankly, I think it’s a storm in a teacup. The alternative to tables is the use of DIV statements. They work in a way that is

Do Meta Descriptions Help SEO – It Seems Not

Google continues to reveal little pieces of information that affect how we undertake SEO programs. The latest from Matt Cutts didn’t hold much in the way of surprises – at least not at first read. Meta tags have long been used to give keywords a little boost along. We have known for a long time

Paid Links And Java Script – Are They Worth The Effort

Google has penalized paid links for a long time now and a method used to get around this issue was to use java scripts. At one stage Google even suggested the use of java scripts. Is it still a worthwhile way to gain links? Let me start by suggesting that paid links are always going

On Page SEO And Off Page SEO – Do You Know The Difference?

You may often hear the phrases on page SEO and off page SEO. Do you know what they refer too? I often read posts which seem to confuse the two. Here is a very brief run down of both on page and off page SEO. On Page SEO On page SEO refers to any activities you undertake

Has Google Finally Overstepped The Mark As A Search Engine?

Google is a search engine – we all know that, don’t we? Actually – Google is not a search engine, it is a massive corporation that is continually digging for information. Some seem to think that Google is mining too much information across the web, particularly when it comes to personal details.Their latest offering may

Adding Links To Your Google Search Result Snippet

It’s not often that Google gives away information on how to affect your search results listings. Sure, they have told us how to have some input into search results snippets, but even that is hit and miss sometimes. Google has added a new feature to search results in the form of deep links to content